[2010-05-20] Enabling Your Sites To Deliver Customized Pages
It's more than a year since my original post about DemandBase. At the time, they had just extended their product beyond basic IP-address-based Web visitor identification to provide company details and contact names. Last week they announced their next leap forward, an API to return detailed company information quickly enough to use it to tailor visitor treatments. Specifically, ABR returns data within 10 milliseconds of the initial page request, in time to customize even the first page served. According to DemandBase, this compares with one to two seconds for conventional IP address look-ups.
[2010-05-03] Increasing Your Site Speed For Google's New Algorithm
There are some major benefits to increasing the speed of your website:
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